We updated one of our courses this week, and we can’t wait to tell you about it!

Our WordPress Deep Dive course is now officially updated for 2024. And we cover everything there is to know about WordPress.

As a food content creator, knowing how to use WordPress is incredibly important; it’s where you’ll upload images, publish posts, and interact with your community through comments. Whether you’re creating a blog for the first time or just looking for a refresher, this course will teach you everything you need to know about how to use WordPress!

In this course, you’ll learn:

• The difference between posts and pages
• How to write a post using blocks
• How you can use the post and page sidebar
• How to restore your revisions
• How to create a privacy policy
• And so much more!

This is such a great course update (every single lesson has been updated!) and we hope it helps you become more comfortable with WordPress.

Check out the full course for the WordPress Deep Dive here!

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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Oh hey! Just another exciting course day over here at FBP HQ. NBD…

JK. It’s a HUGE deal, and we, like always, can’t wait to tell you about our brand new courses. Here’s the scoop:

Setting Up Your Food Blog Update

It’s our very first course…updated! This course walks you through the nitty gritty of setting up your blog. From choosing and registering a domain to setting up hosting to setting up your WordPress site–this course has it all.

Siteground, our host-of-choice for beginner bloggers, recently made some awesome updates to their setup workflow, so we updated this course to reflect that!

There are five new videos:

• WordPress.com vs WordPress.org, that outlines the differences between the two WordPress platforms and which one we recommend.
• Domain Brainstorming, which walks you through how to come up with a domain name for your blog.
• Setting Up Your Hosting, that outlines exactly which plan you should start with and takes you through the Siteground sign-up process.
• Setting Up Your Site, that covers specific settings you’ll want to change to secure and power your site.
• Setting Up WordPress, that walks you through adding a WordPress site to your new domain and hosting plan.

It’s a small but mighty update, and we know you’ll love it! Check out the full course here: https://www.foodbloggerpro.com/courses/getting-started/setting-up-your-food-blog/

As a reminder, Food Blogger Pro courses are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join today!

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The wonderful Alexa recently updated our Selling Your eBook Course and it’s filled with everything you need to know about how to sell an eBook or other digital product.

Have you ever thought about writing your own eBook? You should!

But once you’ve created your eBook, it’s time to sell it! In this updated course, we’ll share some of the different platforms you might consider to distribute your eBook to your community and how you’ll go about using those platforms to sell your digital product.

In this course you’ll learn:

• How selling your eBook will work.
• How to sell a digital product through an email service provider.
• How to sell a digital product through Amazon.
• How to sell a digital product through a third-party tool.
• How to sell a digital product through a plugin.
• And more!

It’s an exciting stage of the eBook process, and we hope that this course will guide you through the process.

Members can find the full course here.

Psst… Food Blogger Pro members! We also have courses about Planning Your eBook, Writing Your eBook, and Designing Your eBook!

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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Or in this case, it’s updated course day because we just released a brand-new version of our Instagram for Food Creators course. We can’t wait for you to check it out!

Instagram can be a fantastic place to share content as a food creator, but it can sometimes feel like a black box of sorts.

Instagram Reels! Images on your feed! Instagram Stories! Story Highlights! Captions! Hashtags! There are so many things to grasp when it comes to this social media platform, and it feels like Instagram is always adding new features for creators to use.

That’s why we decided to update our existing Instagram for Food Creators course with brand-new strategies, tips, and tutorials!

As you go through this course, you’ll get up-to-date information about what’s new on Instagram, and you’ll gather all of the knowledge you need to create an effective Instagram strategy for your brand.

In this course, you’ll learn:

• How to set up your profile on Instagram
• How the Instagram feed and algorithm work
• All of the different ways you can share content on Instagram
• How engagement works on Instagram
• How to craft the branding and visual aesthetic for your account
• How to earn money on Instagram
• How Instagram analytics work
• How to create a rock-solid Instagram strategy in 2023 (with advice from Andrea Balogun, our Social Media Strategy Expert)
• And more!

All in all, this is a really powerful course that will give you the inspiration and confidence you need to create a strong presence on Instagram as a food creator. We hope you enjoy it!

Check out the full Instagram for Food Creators course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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We hope you are because it’s officially live on Food Blogger Pro today! We’ve been working on this new and improved course for a few months now, and we’re so excited to share it with you.

Google Analytics is the standard when it comes to collecting data on your blog. You can use this handy tool to get information about your blog’s pageviews, popular posts, referrers, and more.

And over the next year, lots of changes will be coming to Google Analytics. Google will be sunsetting Universal Analytics in July 2023 and replacing it with Google Analytics 4, so now’s the time to set up GA4 if you haven’t yet. And if you’re not sure how to do that, we walk you through how to do it in this course!

In this course, you’ll learn:

• What Google Analytics is
• Why bloggers should use Google Analytics
• What the main differences are between Universal Analytics and Google Analytics 4 (featuring Alison Bechdol, our Google Analytics Expert)
• A few different ways to set up Google Analytics 4
• What events are in GA4
• How to understand your homepage and reports in GA4
• How to use GA4 to extract meaningful data about your website

It’s a fantastic course that will help you set up Google Analytics 4 and start analyzing your website’s data with ease. Huge thanks to Alexa for putting this course together for the FBP community!

You can check out the full Google Analytics course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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We’ve been working on this course update behind the scenes for a while now, and we’re so excited to share it with our Food Blogger Pro members today. If you’ve been thinking about taking your SEO game to the next level, here’s your chance!

Understanding SEO, or Search Engine Optimization, is a big undertaking, but it’s important if you’re interested in getting more traffic to your blog.

Search engines like Google, Bing, and Pinterest are used all day, e’ry day, and those searches are opportunities to get your content seen. The strategies in this course will help you maximize your chances of getting found in search results.

Pretty cool, huh?

In this course, Bjork walks you through:

• How search engines work
• Some common SEO terms you’ll frequently hear
• What SEO tools we recommend using
• What kinds of on-page and off-page ranking factors you should consider
• How recipe SEO works
• What backlinks and keywords are
• How to perform keyword research
• When to update or republish posts for SEO
• And more!

It’s an incredible course that will teach you basic SEO principles, as well as strategic ways to get your blog posts to rank higher in the search results. Three cheers for SEO!

Check out the full SEO for Food Blogs course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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And that’s because we JUST updated our YouTube for Food Creators course!

If you’ve ever thought about publishing video content to grow your brand on YouTube, this is a must-watch course!

We’re going to be diving deep into the big ol’ world of YouTube, and we’re giving you our best tips and tricks for effectively running a YouTube channel with a food focus.

For instance, do you know how long the ideal YouTube video is? Or how to create an eye-catching YouTube thumbnail? Or what kinds of videos perform best on YouTube?

These are the kinds of questions we’re answering in this course!

You’ll learn:

• How to start a YouTube channel
• How to upload a video
• How to add descriptions, thumbnails, tags, end screens, and cards to your videos
• How to create YouTube Shorts
• Tips to optimize your YouTube channel
• How YouTube analytics work
• How to earn money as a YouTube creator
• How to create a rock-solid YouTube strategy in 2022 (with advice from Nisha Vora, our YouTube Expert)
• And so much more!

It’s a great course that will get you up and running with your very own YouTube account in no time. Pair it with our Video courses that teach you how to plan, create, and edit your own videos, and you’ll be an unstoppable video-making pro.

Check out our full YouTube for Food Creators course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join today!

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We are so excited to finally fill you in on something exciting we’ve been working on behind the scenes… a big refresh of our Facebook course!

With almost three billion monthly active users, Facebook is the most used online social network worldwide . If you aren’t already using Facebook for your food blog, it is a great platform for distributing your content and reaching a different audience.

Facebook is also always changing – so it’s important to stay up-to-date on the latest tips, tricks, and strategies to make the most of the platform!

And that’s what we are here for! The new Facebook course covers a lot of ground, including:

• Setting up a Facebook Page for your brand
• How to navigate the Meta Business Suite
• Best practices for sharing static and video posts
• Everything you need to know about Facebook Stories, Reels, and Live
• How to create a Facebook Group… and then how best to use it
• A deep dive into the Insights Page and analytics on Facebook
• An introduction to the Ad Center on Facebook
• An in-depth Facebook Strategy lesson from our very own Food Blogger Pro Social Media Strategy Expert, Andrea Balogun!
• And more!

This course is a comprehensive look at everything Facebook and will help you get started on the platform and/or develop a rock solid Facebook strategy for your brand.

Are you ready to jump in?! Check out the full Facebook course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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We just updated our course all about one of the most popular social media platforms — TikTok!

TikTok has dramatically risen in popularity over the last few years, and it has become one of the trendiest places to be as a content creator.

On TikTok, creators can share short, engaging videos with their audiences on all sorts of topics. And the best part? TikTok is known for its raw, authentic, and imperfect content, so you don’t need any special equipment or tools to get started.

And in this course, we’re chatting all about how to get the most out of TikTok as a food creator!

In this course, you’ll learn:

• How to set up a TikTok account
• How feeds work on TikTok
• How to make a TikTok video
• How to link to your recipes on TikTok
• Tips for using hashtags on TikTok
• How to monetize on TikTok
• How to create a rock-solid TikTok strategy in 2022 (with advice from Brita Britnell, our Social Media Video Expert)
• And more!

It’s an amazing course that will help you get started and create an effective content strategy on TikTok. We hope you enjoy it!

Check out the full TikTok course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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We just published our new and improved course all about Pinterest!

Over the past few years, Pinterest has introduced a lot of new features, so we wanted to completely update our Pinterest course to give you the most up-to-date strategies and tips to help you grow your presence on the platform.

For years, Pinterest has been a major traffic driver for food bloggers. That said, Pinterest has made some significant updates recently that have changed the way food bloggers and content creators utilize the platform to get traffic and grow their brands.

From rich pins to video pins to Pinterest TV, there are so many great features you can use to promote your content and interact with your audience.

And in this new and updated course, we walk you through how to get the most out of Pinterest as a food creator. You’ll learn:

• How to set up a Pinterest account
• How to claim rich pins
• How to set up your boards on Pinterest
• How to create static pins and video pins
• How ads work on Pinterest
• How to look at your analytics on Pinterest
• How to create a rock-solid Pinterest strategy in 2022 (with advice from Kate Ahl, our Pinterest Expert)
• And more!

Three cheers for pinning success!

Check out the full Pinterest course here.

As a reminder, Food Blogger Pro courses and tools are available for all Food Blogger Pro members. If you used to be a member, you can rejoin by following these instructions. If you’re not a member, you can join and get instant access to this course, as well as all of our other courses for food bloggers, today!

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